3 Tips on How to Pitch Your Infographics

NEW YORK, Oct. 1, 2014 /PRNewswire/ -- With the concept of content marketing skyrocketing over the past several years, small businesses now have a greater opportunity to create informative content that helps to solidify their brand and spread their message. If done well, one such form of content – infographics – takes the best of text, multimedia and design to create a visual shorthand that tells a story that begs to be shared. However, even the best infographic won't get off the ground if it's pitched to the wrong publication or website.

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In his latest article, Marc Prosser, publisher at Fit Small Business, suggests utilizing a three tip approach that he follows when accepting infographic submissions for his website:

1. Relevancy: Would my audience be interested in the topic?
2. Quality: Is the information accurate and well presented?
3. Story: Is there an interesting tidbit that I can add to the infographic?

For an example of an infographic email pitch that didn't crash and burn, head on over to PR Newswire's Small Business PR Toolkit and read Prosser's latest article, "Top 3 Ways on How to Pitch an Infographic to a Publication": http://bit.ly/1vx1Ur6

PR Newswire's Small Business PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations and marketing plan that helps generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses. To request information on how PR Newswire can help your small business, click here. You can receive updates on new Small Business PR Toolkit content by following @prnsmallbiz on Twitter.

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