Alpine Electronics Delivers Sales to Their Stockists With New Online Store

SWINDON, United Kingdom, July 3, 2012 /PRNewswire/ -- Many people across the UK use Alpine Electronics' navigation systems to get them where they want to go, as quickly as possible. Now, with a mouse click, drivers can just as efficiently purchase all of Alpine's products on the company's website using Shopatron's retail-integrated eCommerce solution.

(Logo: http://photos.prnewswire.com/prnh/20101109/SHOPATRONLOGO)

Alpine has long been a leader in automotive audio, video and navigation systems for drivers around the world. As a result, many shoppers visit their website looking for one of their outstanding products, only to be directed to a list of retailers who might carry the product.

With the launch of Alpine's UK webstore, shoppers can purchase any of Alpine's products on their website and Alpine will send that online order to a local dealer for delivery. This enables the consumer to conveniently research and buy Alpine products, then have those products shipped to their home, or, in the near future, pick them up or have them installed at an authorised local shop. The consumer gets the product from the brand, while still receiving installation services and expertise from their local dealer.

"Our dealers are extremely important not only to Alpine's success, but to our consumers who are looking for the advice and professional installation services that you can't usually get online," said Keith Holness, Alpine's Senior Business Manager. "We believe that this solution will give our customers the best of both online and offline experiences."

The launch of the UK store follows the very successful launch of Alpine's Shopatron program in the U.S. Shopatron works with over 60 brands and 5,300 dealers globally in the automotive aftermarket industry.

To learn more about Shopatron's eCommerce and order management solutions, visit ecommerce.shopatron.com or call 866-625-5050.

About Alpine

Alpine Electronics is an automotive electronics manufacturer that supports drivers in over 60 countries and provides the world's leading vehicle manufacturers with audio, video, navigation and driver assistance products. The company specialises in system integration solutions with innovative vehicle entertainment and information technologies. Alpine's R&D and manufacturing facilities in Japan, China, Europe and North America ensure that all products address the real world requirements of drivers in each market. The company is committed to developing products that are safe, comfortable and eco-friendly for the automotive environment. For more information about Alpine Electronics visit www.alpine.uk.com.

About Shopatron

Shopatron is the only eCommerce solution in the world that can increase a brand's sales online, while also increasing sales through brick-and-mortar retail stores. Shopatron's retail-integrated eCommerce with distributed order management provides an innovative and flexible approach to online sales that matches the unique needs of branded manufacturers and multi-channel retailers. Founded in 2001, Shopatron works with over 1,000 brands and 20,000 retail partners across more than 40 industries. Clients include top brands such as Bosch, Suzuki, Polaroid, Ducati, K2, Roland, Kawasaki and Sevenoaks Sound and Vision. The company has headquarters in San Luis Obispo, California and Swindon, Wiltshire, United Kingdom. To learn more about Shopatron, visit ecommerce.shopatron.com.