Austria Tractor Market Sales Figure to Cross 6,800 Units by 2028, GPS Equipped Tractor Demand Surging with Increasing Adoption of Precision Ariculture- Arizton

CHICAGO, June 21, 2023 /PRNewswire/ -- According to Arizton's latest research report, the Austria tractor market will grow at a CAGR of 4.10% during 2022-2028.

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Browse In-Depth TOC of the Austria Tractor Market          

43 - Tables
44 - Charts
138 – Pages

The market for agricultural tractors in the country primarily supports Austria's agricultural economy. Austria's highly developed agricultural sector, which is important to the country's economy, consists of more than 170,000 agricultural properties. Austrian farms mostly rely on tractors, and the agricultural tractor market is often stable. Well-known brands control the market, including CNH, AGCO, and John Deere. However, there are also several Austrian tractor manufacturers, such as Steyr. Many factors, including the need to replace old tractors, the adoption of new technology, and the desire to boost agricultural productivity and efficiency, affect the market for tractors in Austria. In Austria, there were 5,353 registered tractors as of 2022.

Most tractors available in Austria fall into the 50 HP and under, 50 HP to 100 HP, and above 100 HP categories. Smaller tractors with less than 50 horsepower and larger tractors with more than 100 horsepower each occupy a smaller percentage of the market. Farmers have access to various national and international brands on the comparatively steady market for agricultural tractors in Austria. But the market is also susceptible to changes in legislation, the adoption of new technologies, and supply and demand fluctuations. Austria has recently seen a rise in precision agriculture, which has raised the demand for tractors equipped with GPS and other cutting-edge equipment. This tendency suggests that the country will require more new tractors.

Austria Tractor Market Report Scope

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Development of Smart and Computerized Tractors Creating Buzz in the Market

In recent years, Austria has made significant progress toward creating intelligent and self-driving tractors. Adopting intelligent and robotic tractors is anticipated to considerably increase productivity and efficiency in the agriculture sector, where the nation is a prominent player.

Several Austrian businesses have carried out the development of intelligent and computerized tractors. For instance, The AGCO Corporation subsidiary business Fendt in Austria has worked on creating smart tractors that can be operated remotely using a tablet or smartphone. These tractors have GPS and sensor technology, which enables them to work independently in the field. The business has also created a system that enhances overall efficiency by enabling many tractors to operate in concert.

Steyr, an Austrian company, has created a concept for a robotic tractor that can run without a driver. The tractor has advanced cameras and sensors to navigate fields and avoid obstacles. The company has also created a system that enables communication between the tractor and other farm equipment, enhancing overall coordination and productivity.

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Competitive Overview

In 2022, CNH and AGCO were the two largest tractor manufacturers  with high selling units. In 2022, CNH was the highest-selling tractor brand in Austria.

CNH, AGCO, and John Deere dominated the Austrian agriculture tractor. These players focus on innovations to compete in the market. They invest in developing advanced agriculture tractor technology for precision farming and machine automation.

The Austrian market for farm tractors has numerous manufacturers from all over the world. Most of them are Western European brands. Among the most popular pieces of equipment are tractors from Asia (China, India, Japan) and the US.

CNH Industrial, with its tractor brands Case IH and New Holland, introduced autonomous technology in agriculture tractors. The company has already incorporated auto-steering and telematics in its agriculture tractors. In 2016, the company introduced a working concept of an autonomous tractor using its existing New Holland T8 and Case IH Magnum models.

John Deere equipped many tractor models with GPS, location tracking, image sensors, and telematics to assist navigation. The company also equipped its S700 with features to adjust harvesting equipment autonomously according to the state of crops. Vendors, such as AGCO and John Deere, provide direct financing to farmers to encourage them to buy tractors and other related agricultural machinery.

Key Company Profiles

• John Deere
• Kubota
• AGCO
• CNH Industrial
• Steyr Traktoren

Other Prominent Vendors

• Arbos
• CLAAS
• Iseki
• SDF
• Yanmar

Market Segmentation

Horsepower

• Less Than 50 HP
• 50 HP-100 HP
• Above 100 HP

Wheel Drive

• 2-Wheel-Drive
• 4-Wheel-Drive

Geography

• Lower Austria
• Styria
• Carinthia
• Burgenland
• Others

Key Questions Answered in the Report:

• What are the expected units sold in the Austria tractor market by 2028?
• What is the growth rate of the Austria tractor market?
• How big is the Austria tractor market?
• Which region holds the largest Austria tractor market share?
• Who are the key companies in the Austria tractor market?

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Table of Content

1 RESEARCH METHODOLOGY

2 RESEARCH OBJECTIVES

3 RESEARCH PROCESS

4 SCOPE & COVERAGE

4.1 MARKET DEFINITION

4.1.1 INCLUSIONS

4.1.2 EXCLUSIONS

4.1.3 MARKET ESTIMATION CAVEATS

4.2 BASE YEAR

4.3 SCOPE OF THE STUDY

5 REPORT ASSUMPTIONS & CAVEATS

5.1 KEY CAVEATS

5.2 CURRENCY CONVERSION

5.3 MARKET DERIVATION

6 PREMIUM INSIGHTS

7 MARKET AT A GLANCE

8 INTRODUCTION

8.1 OVERVIEW

8.2 VALUE CHAIN ANALYSIS

8.2.1 OVERVIEW

8.2.2 RAW MATERIAL & COMPONENT SUPPLIERS

8.2.3 MANUFACTURERS

8.2.4 DEALERS/DISTRIBUTORS

8.2.5 RETAILERS

8.2.6 END-USERS

8.3 COMMON AGRICULTURAL POLICY & EU AGRICULTURAL EXPENDITURE

8.4 TECHNOLOGICAL ADVANCES

9 MARKET LANDSCAPE

9.1 MARKET OVERVIEW

9.1.1 LABOR SHORTAGES IN AGRICULTURE SECTOR

9.2 MARKET SIZE & FORECAST

10 HORSEPOWER

10.1 MARKET SNAPSHOT & GROWTH ENGINE

10.2 MARKET OVERVIEW

10.3 LESS THAN 50 HP

10.3.1 MARKET OVERVIEW

10.3.2 MARKET SIZE & FORECAST

10.3.3 LESS THAN 50 HP AGRICULTURE TRACTOR MARKET BY REGION

10.4 50–100 HP

10.4.1 MARKET OVERVIEW

10.4.2 MARKET SIZE & FORECAST

10.4.3 50 HP–100 HP TRACTOR MARKET BY REGION

10.5 ABOVE 100 HP

10.5.1 MARKET OVERVIEW

10.5.2 MARKET SIZE & FORECAST

10.5.3 ABOVE 100 HP AGRICULTURE TRACTOR MARKET BY REGION

11 DRIVE TYPE

11.1 MARKET SNAPSHOT & GROWTH ENGINE

11.2 MARKET OVERVIEW

11.2.1 MARKET SIZE & FORECAST

11.2.2 MARKET OVERVIEW

11.2.3 MARKET SIZE & FORECAST

11.2.4 2-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION

11.3 4-WHEEL DRIVE

11.3.1 MARKET OVERVIEW

11.3.2 MARKET SIZE & FORECAST

11.3.3 4-WHEEL DRIVE AGRICULTURE TRACTOR MARKET BY REGION

12 REGION

12.1 MARKET SNAPSHOT & GROWTH ENGINE

12.2 MARKET OVERVIEW

12.3 LOWER AUSTRIA

12.3.1 MARKET OVERVIEW

12.3.2 MARKET SIZE & FORECAST

12.3.3 LOWER AUSTRIA REGION AGRICULTURE TRACTOR MARKET BY HORSEPOWER

12.3.4 LOWER AUSTRIA REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE

12.4 STYRIA

12.4.1 MARKET OVERVIEW

12.4.2 MARKET SIZE & FORECAST

12.4.3 STYRIA REGION AGRICULTURE TRACTOR MARKET BY HP

12.4.4 STYRIA REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE

12.5 CARINTHIA

12.5.1 MARKET OVERVIEW

12.5.2 MARKET SIZE & FORECAST

12.5.3 CARINTHIA REGION AGRICULTURE TRACTOR MARKET BY HP

12.5.4 CARINTHIA REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE

12.6 BURGENLAND

12.6.1 MARKET OVERVIEW

12.6.2 MARKET SIZE & FORECAST

12.6.3 BURGENLAND REGION AGRICULTURE TRACTOR MARKET BY HP

12.6.4 BURGENLAND REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE

12.7 OTHERS

12.7.1 MARKET OVERVIEW

12.7.2 MARKET SIZE & FORECAST

12.7.3 OTHER REGION AGRICULTURE TRACTOR MARKET BY HP

12.7.4 OTHER REGION AGRICULTURE TRACTOR MARKET BY DRIVE TYPE

13 MARKET OPPORTUNITIES & TRENDS

13.1 DEVELOPMENT OF SMART AND COMPUTERIZED TRACTORS

13.2 INCREASING POTENTIAL FOR ELECTRIC TRACTORS

13.3 USE OF ALTERNATIVE FUEL-BASED TRACTORS

13.4 TECHNOLOGICAL ADVANCES IN TRACTORS

14 MARKET GROWTH ENABLERS

14.1 FISCAL SUPPORT TO FARMERS THROUGH LOANS & SUBSIDIES

14.2 REDUCING WORKFORCE BOOSTING FARM MECHANIZATION

14.3 GROWTH IN AGRICULTURAL PRODUCTIVITY & EXPORTS

14.4 SOCIO-DEMOGRAPHIC CHANGES IN AUSTRIA

15 MARKET RESTRAINTS

15.1 CLIMATE CHANGE ADVERSELY IMPACTS AGRICULTURAL ACTIVITIES

15.2 RISING DEMAND FOR USED & RENTAL TRACTORS

15.3 FARMERS UNAWARE OF LATEST INNOVATIONS IN AGRICULTURE EQUIPMENT

15.4 FIVE FORCES ANALYSIS

15.4.1 THREAT OF NEW ENTRANTS

15.4.2 BARGAINING POWER OF SUPPLIERS

15.4.3 BARGAINING POWER OF BUYERS

15.4.4 THREAT OF SUBSTITUTES

15.4.5 COMPETITIVE RIVALRY

16 COMPETITION LANDSCAPE

16.1.1 RECENT DEVELOPMENTS BY TOP PLAYERS

16.1.2 BRAND LOYALTY

16.1.3 SALES & EXPORTS

17 KEY COMPANY PROFILES

17.1 JOHN DEERE

17.2 KUBOTA

17.3 AGCO

17.4 CNH INDUSTRIAL

17.5 STEYR TRAKTOREN

18 OTHER PROMINENT VENDORS

18.1 ARBOS GROUP

18.2 CLAAS GROUP

18.3 ISEKI

18.4 SDF

18.5 YANMAR

19 REPORT SUMMARY

19.1 KEY TAKEAWAYS

19.2 STRATEGIC RECOMMENDATIONS

20 QUANTITATIVE SUMMARY

20.1 HORSEPOWER

20.2 DRIVE TYPE

20.3 REGION

21 APPENDIX

21.1 ABBREVIATIONS

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