BE OPEN YOUNG TALENT AWARD New Tour: Graphic Design

LONDON, April 20, 2016 /PRNewswire/ --

BE OPEN presents the new tour of the YOUNG TALENT AWARD - this year the initiative unites several continents under the topic of GRAPHIC DESIGN. The jurors and participants represent Germany, Italy, France, Belgium, Spain, UK, USA and New Zealand.

The candidates have presented their best works to the judgment of a high-profile international jury, who are to select the long-list of 30 names. After that, the jurors will vote to form the short-list, out of which three winners will be then defined:

• The main winner chosen by the jury voting will receive a 16 000 Euro prize;
• BE OPEN Founder Yelena Baturina will name the Founder's choice winner with a 5 000 Euro prize;
• The web choice winner will be chosen by online voting on the BE OPEN Facebook page - 2 000 Euro prize.

As explained by BE OPEN Founder Yelena Baturina: "We believe that incubating talent is vital in the design sphere, helping new designers get a firmer foothold on the career ladder through contacts made within our professional networks, and also through giving them the time they need to develop their thinking without too much of financial pressure - or, in fact, to have the luxury of 'being open' to new ideas.  That is the founding principle behind everything BE OPEN does - taking the risk of supporting great ideas that have the potential to change the way we live."

The new tour of YTA is implemented in partnership with CUMULUS International Association of Universities and Colleges of Art, Design and Media, curated by Luisa Collina, full professor, president of CUMULUS International Association. Cumulus is the only global association to serve art and design education and research. It is a forum for partnership and transfer of knowledge and best practices. Cumulus consists currently of 226 members from 49 countries.

Presented for the first time during Milan Design week in 2014, YTA is a grant given to young designers selected by a jury of experts. The aim of award is to support young professionals, allowing them to concentrate on creative process and bring to life their sparkling ideas. The award is a grant to support young designers day-to-day living expenses over a year, helping them develop their work at this critical early stage in their career. The award will allow the winner to continue working at their own pace, experiment with both practical and conceptual projects.