Building Your Brand: 5 Ways to Build Your Speaking Platform
NEW YORK, Sept. 2, 2015 /PRNewswire/ -- Whether you are looking to network, promote your latest book to a fresh audience or reconnect with returning readers, speaking engagements are an integral part to any book marketing strategy. For entrepreneurs turned authors, you can spend a substantial amount of time uncovering the speaking tools that can help to build your speaking career, but where do you begin if you've never actually participated in a public speaking event?
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In the second article of a two-part series posted on PR Newswire's Small Business PR Toolkit, "First Time Speaker: Tips to Build Your Speaking Platform," best-selling author Penny C. Sansevieri provides various venues that can help to launch your speaking career.
- MeetUps provide a unique opportunity to present your message to a core group of consumers. Sansevieri suggests you attend MeetUps that have over 100 members to account for the attrition of those who attend versus those who are just members.
- Libraries are an excellent venue to explore because they are open to speaker suggestions and they continually have a packed calendar of events.
- Specialty organizations related to your industry niche may be looking for new speakers, but you may be required to join first before pitching them.
For further discussion on the two remaining venues that can help drive your speaking career, read Sansevieri's article here: http://bit.ly/1UmUEgZ.
PR Newswire's Small Business PR Toolkit is a comprehensive resource that provides small businesses and entrepreneurs the tools to develop an affordable public relations and marketing plan that helps generate interest from potential customers, engage with key audiences and grow their businesses. The toolkit features relevant content such as informative white papers, interactive webinars and how-to articles and premium access to educational resources, as well as the opportunity to take advantage of special offers designed specifically for small businesses. To request information on how PR Newswire can help your small business, click here. You can receive updates on new Small Business PR Toolkit content by following @prnsmallbiz on Twitter.
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