BIEL/BIENNE, Switzerland, June 12, 2014 /PRNewswire/ --
A world of trendsetting elegance for elite men and women
Concord's Saratoga continues its successful 10-year trajectory since the re-launch of its iconic predecessor in 2004, introducing the re-interpretation of its timeless original design in full black PVD for both men and ladies.
(Photo: http://photos.prnewswire.com/prnh/20140612/691010 )
The new Concord Saratoga for men and ladies displays crystal clear Roman numerals on a lustrous black dial with date window at 3 o'clock. A dainty 31mm case for ladies and a more robust 40mm case for their male counterparts provide an ideal complement for the new Saratoga's easily recognizable eight-sided signature bezel.
Both these intricately crafted timepieces are seamlessly attached to matching sleek black PVD-treated stainless steel bracelets with stainless steel detail and gleaming stainless steel links throughout, resulting in greater suppleness and enhanced comfort. Once again, like its noble predecessors, this is a shining demonstration of technological advances in action.
Nobility is indeed a cornerstone of the Concord Saratoga range and the Concord Saratoga for men and ladies is a true reflection of the spirit of its namesake - a distinguished racetrack located in Saratoga Springs, New York. In tribute to its thoroughbred origins, the Saratoga horses embossed on the case-back of the new full PVD Concord Saratoga for men and ladies are a proud tribute to - and a fresh reinterpretation of - Saratoga's uniquely prestigious pedigree. They embody an ideal means of associating an enduring love of aristocratic horses with equally noble watchmaking aesthetics.
Welcome to our world.
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About Concord
Concord was founded in Biel, Switzerland in 1908. The MGI Luxury Group acquired the traditional Swiss luxury brand in the early 1970s, and subsequently re-launched it as a dynamic, highly original niche brand for a new millennium. The brand has embraced the challenge of a bold repositioning strategy that transcends its already extraordinary horological achievements of the past.
Concord is part of the Movado Group Inc.
http://www.movadogroup.com/company/index.cfm
One of the world's premier watchmakers, Movado Group, Inc. designs, manufactures and distributes watches from ten of the most recognized and respected names in time: Movado, Concord, EBEL and ESQ Movado along with our Coach, HUGO BOSS, Juicy Couture, Lacoste, Tommy Hilfiger and Scuderia Ferrari licensed watch brands
Press Contact:
Michelle Nombrado-Micheli - CONCORD International Marketing Manager
MGI Luxury Group S.A.
Silver Tower
Place de la Gare 2B
Case postale
CH-2501 Bienne Switzerland
Office: +41-32-329-34-00
press@concord.ch
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