BANGALORE, India, June 3, 2022 /PRNewswire/ -- The Global Digital Publishing Market is Segmented by Type (Text Content, Video Content, Audio Content), by Application (Smart Phones, Laptops, PCs): Opportunity Analysis and Industry Forecast, 2022–2028. It is published in Valuates Reports under the Printing & Publishing Category.
The global Digital Publishing market size is projected to reach USD 226070 Million by 2028, from USD 104950 Million in 2021, at a CAGR of 11.4% during 2022-2028.
Major factors driving the growth of the Digital Publishing market are:
The expansion of mobile internet access, the recent Covid-19 outbreak, rising acceptance of OTT and other video streaming platforms, and the expanding number of mobile and streaming devices are projected to propel the Digital Publishing market forward.
Because of methods like sharing ad revenue with content creators, online content consumption is on the rise. Furthermore, the e-publishing market is likely to be fueled by rising demand for short video content, e-books, and vlogs.
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TRENDS INFLUENCING THE GROWTH OF DIGITAL PUBLISHING MARKET
The adoption of OTT standards is a crucial element fueling the growth of the digital publishing market. The proliferation of over-the-top (OTT) applications has been unprecedented in the communications business. OTT uses the Internet to deliver video and audio data without the interruption of service providers. Operators are attempting to integrate OTT into set-up boxes by experimenting with new technology and revenue streams (STBs). Consumers can access OTT video services using their mobile devices, which are capable of doing so. Netflix and other OTT applications are getting more popular among consumers than TV apps. During the forecast period, the worldwide digital publishing industry is expected to expand.
Impact of COVID-19: Due to the use of virtual textbooks and teaching/studying materials, the current COVID-19 pandemic epidemic and the closure of schools and other educational institutions in the region has favorably impacted the growth of the digital publishing sector. Schools and institutions across the region have adopted distant learning through virtual classrooms and online tests and evaluation tools as a result of the COVID-19 outbreak. As a result, both video and textual information are in high demand. This, in turn, is projected to propel the Electronic Publishing market forward.
SVOD providers are looking for methods to alter the value proposition in their favor in order to retain more subscribers. The most direct method may be to offer flexible pricing options. The choices that allowed people to watch advertising in exchange for cheaper costs—or for free—were the most popular among consumers in all five nations surveyed. Streaming services can also use gated content to create different pricing tiers for their users. Some businesses are experimenting with premium access to everything for a greater fee, as well as lower-cost choices with less content. This in turn is expected to drive the growth of the Digital Publishing market.
The growing popularity of ebooks and audiobooks is predicted to fuel the expansion of the digital publishing market. Thousands of bookstores were forced to close as a result of the global pandemic, and people began to buy ebooks online. Furthermore, consumers prefer e-books to books due to the fragility of books, their need for proper maintenance, and their expensive cost. The digitization of books and their accessibility over the internet is projected to create an innovative ecosystem that will provide readers with a real-time experience.
Furthermore, the digital publishing market is projected to be fueled further by short video content combined with a powerful AI recommendation algorithm. The ability of social media platforms and other OTT sites to sustain viewer interest is achieved by accurately recommending material based on user interest.
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DIGITAL PUBLISHING MARKET SHARE ANALYSIS:
Based on type, Video content is expected to be the most lucrative segment. The digital publication goes well beyond text-based interaction. We can anticipate a trend away from text-based information and toward video and voice-based content in 2022. You can use videos to enhance your content's engagement and better communicate your brand's image. People all throughout the world will increasingly rely on video, from educational information to social media live streams.
Based on region, APAC is expected to be the most lucrative segment. This is attributed to the rapid expansion of the digital publishing industries in the APAC region.
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Key Companies:
- Alphabet
- Amazon
- Apple
- Comcast
- Netflix
- You Tube
- TikTok
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SIMILAR REPORTS:
- The global OTT market size was valued at USD 121.61 Billion in 2019 and is projected to reach USD 1,039.03 Billion by 2027, growing at a CAGR of 29.4% from 2020 to 2027.
- The global video analytics market size was valued at USD 4,102.0 Million in 2019 and is projected to reach USD 21,778.0 Million by 2027, registering a CAGR of 22.7% from 2020 to 2027.
- The global video streaming market size was valued at USD 38.56 Billion in 2018, and is projected to reach USD 149.34 Billion by 2026, growing at a CAGR of 18.3% from 2019 to 2026.
- The global Subscription and Billing Management Software market size is projected to reach USD 11920 Million by 2028, from USD 4021 Million in 2021, at a CAGR of 16.6% during 2022-2028.
- The global eBook market size is projected to reach USD 38560 Million by 2026, from USD 16100 Million in 2020, at a CAGR of 15.7% during 2021-2027.
- The global Visualization & 3D Rendering Software market size is projected to reach USD 3083.9 Million by 2027, from USD 1295.3 Million in 2020, at a CAGR of 12.7% during 2021-2027.
- The global SVOD market size is projected to reach USD 115,153.76 Million by 2028, from USD 62,812.48 Million in 2021, at a CAGR of 9.16% during 2022-2028.
- The global Digital Educational Publishing market size is projected to reach USD 14580 Million by 2027, from USD 8324.5 Million in 2020, at a CAGR of 7.9% during 2021-2027.
- The global Captioning and Subtitling Solution market size is projected to reach USD 441.7 Million by 2027, from USD 261 Million in 2020, at a Compound Annual Growth Rate (CAGR) of 7.7% during the forecast period 2021-2027.
- The global Music Publishing market size is projected to reach USD 7883.2 Million by 2027, from USD 5225 Million in 2020, at a CAGR of 6.1% during 2021-2027.
- The global Digital Content market size is projected to reach USD 241650 million by 2027, from USD 161540 million in 2020, at a CAGR of 5.9% during 2021-2027.
- The global Internet Publishing market size is projected to reach USD 163620 Million by 2028, from USD 129560 Million in 2021, at a CAGR of 3.3% during 2022-2028.
- Global Digital Publishing for Education Market Insights and Forecast to 2028
- Global Digital Music Publishing Market Insights, Forecast to 2028
- Global Publishing and Subscriptions Software Market Insights and Forecast to 2028
- Global E-reader Publishing Market Insights and Forecast to 2028
- Global Newspaper Publishing Market Insights, Forecast to 2028
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