Hangzhou Hosts Eastern China's Newest Premiere Jewellery Event

HONG KONG, May 16, 2012 /PRNewswire/ -- Hangzhou -- the capital city and political, economic and cultural center of Zhejiang province -- will host Treasures Hangzhou, the newest premiere jewellery event in Eastern China from 24 -26 October 2012 at the Hyatt Regency Hangzhou.

(Logo: http://www.prnasia.com/sa/2010/04/19/20100419602891.jpg )

Jointly organised by UBM China (www.ubmchina.com), the International Colored Gemstone Association and the Jewelry Jade Industry Association of Zhejiang, the three-day event will give the province's sophisticated jewellery consumers, private collectors and high-end jewellery retailers the opportunity to admire and purchase exquisite jewellery, diamonds, gemstones, pearls and jadeite from esteemed international jewelers. Among these exhibitors are Hini Star Ltd, Golden Dynasty (HK) Ltd, Shenzhen Color And Diamond Jewellery Co Ltd, SYM Jewellery Co Ltd and Houlang Jewellery (Shanghai) Co Ltd.

UBM China could not have chosen a better city than Hangzhou to host Eastern China's newest premiere jewellery event. Hangzhou is one of China's second-tier cities whose consumer market is showing great potential for development. Like in the rest of China, there is a growing league of high-end consumers in Hangzhou that is eager to enjoy a better lifestyle by snapping up luxury goods, including exquisite jewellery, diamonds, gemstones, pearls and jadeite.

According to the 2010-2011 World Luxury Association survey, Hangzhou ranks first among China's second- and third-tier cities as having the highest consumption of high-end goods apart from Beijing, Shanghai and Guangzhou. A report released by Goldman Sachs also showed that over the next five years, second- and third-tier cities including Hangzhou, Wenzhou and Ningbo, will account for much China's high-end consumer market.

Nationwide, total consumption of gems and jewellery reached RMB70 billion in 2010. Of this figure, diamonds account for over US$1.1 billion, making China potentially the world's largest diamond consumer market and the world's second largest diamond processing country, according to the World Luxury Association. Jade also accounts for a large part of the total figure.

Treasures Hangzhou will be held concurrently with another masterpiece of art, also at the Hyatt Regency Hangzhou -- the "Liang Zhu Bei" Zhejiang Jade Carving Exhibition. This prominent carving art event in Eastern China attracts art lovers and collectors from throughout China, also bringing more high-net-worth individuals to Treasures Hangzhou's doorsteps. During the Fair, a series of professional seminars will be held to give visitors the chance to enrich their knowledge of collecting and investing in high-end jewellery.

Notes to Editors

1. About UBM Asia (www.ubmasia.com)

Owned by UBM plc listed on the London Stock Exchange, UBM Asia operates in 18 market sectors with headquarters in Hong Kong and subsidiary companies across Asia. We have over 240 products including trade fairs, conferences, trade publications, B2B/B2C portals and virtual event services. As Asia's leading exhibition organiser and the biggest commercial organiser in China, India and Malaysia, we stage the leading events of their kind across the region. Our 200 events, 24 publications and 16 vertical portals serve over 1,000,000 quality exhibitors, visitors, conference delegates, advertisers and subscribers from all over the world with high value face-to-face business-matching events, quality and instant market news and industry trends, and round-the-clock online trading networks and sourcing platforms. We have 1,000 staff in 21 major cities across Asia, stretching from Japan to Turkey.

2. About UBM plc (www.ubm.com)

UBM plc is a leading global company. We inform markets and bring the world's buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,600 staff in 31 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

For press enquiries, please contact:

Jennifer Law, Director of Communications, UBM Asia
Tel: +852-2516-1691
Fax: +852-3749-7342
Email: Jennifer.Law@ubm.com

Violet Wong, Corporate Communications Executive, UBM Asia

Tel: +852-2516-1679
Fax: +852-3749-7342
Email: Violet.Wong@ubm.com