IFE Services to Exhibit at 43rd AFRAA Annual General Assembly

KNUTSFORD, England, November 16, 2011 /PRNewswire/ --

One of the world's leading in-flight entertainment content service providers is among the exhibitors at this year's African Airlines Association Annual General Assembly

Leading in-flight entertainment (IFE) provider, IFE Services, will be exhibiting at the 43^rd AFRAA AGA - the Annual General Assembly of the African Airlines Association.

This year's event is being held from the 20-22^nd November 2011 at the Hotel Atlas Asni in Marrakech, Morocco. The theme is 'Harnessing Growth Opportunities Together' and around 300 high profile delegates from the airline industry in Africa as well as Europe, Middle East, Asia and the Americas are expected to attend.

IFE Services will be exhibiting its range of products and services over the three days at Booth 18. They include movie, TV and audio licensing, sleep and relaxation solutions, portable IFE systems and original productions including safety films, promotional videos, entertainment guides and GUI design for AVOD systems. The IFE provider also offers technical consultancy on all available digital and analogue IFE hardware systems.

Andy McEwan, IFE Services' Managing Director, said: "We're thrilled to be taking part at the 43^rd AFRAA AGA, a very prestigious event that brings together the leading airlines in Africa. The region is very important to us and one we've been serving with innovative, cost-effective in-flight entertainment for many years. We're really looking forward to meeting all our friends from the African IFE community once again at what promises to be a fantastic event."

Alongside the exhibition, the AGA will feature a conference with presentations from leading airline experts, together with panel discussions and a number of working sessions. Topics include 'Developing new and viable markets in Africa and globally' and 'Next generation airline business solutions'. Delegates attending this year's event will also enjoy site tours of some of Marrakech's most famous attractions.

In a welcome message prior to the event, Royal Air Maroc Chairman and AFRAA President Mr Driss Benhima, said: "Since its inception in 1968, AFRAA has toiled hard and achieved a broad range of milestones in promoting and advancing the good cause of the aviation industry in Africa. At this AGA, delegates and participants will, more than ever before, focus on safety, security, the environment, costs and IT transformation challenges."

For more information about IFE Services visit: http://www.ifeservices.com

For more information about the AFRAA AGA visit: http://aga43.afraa.org/

About IFE Services

IFE Services is a leading provider of in-flight entertainment solutions to the airline industry. Its focus on quality and innovation is supported by a strong commitment to customer service and investment in the latest systems and technologies.

IFE Services supplies a full range of services to enable its clients to provide a first class entertainment experience to passengers. They include movies, TV programmes, audio channels, sleep and relaxation applications, safety and destination films, portable entertainment systems, onboard publications and AVOD technical support and management.

IFE Services works with a broad client-base worldwide of 50 airlines and cruise ship operators. The company's headquarters are in Cheshire, UK with regional offices located in Madrid, Singapore, Miami and Lake Forest, California.

IFE Services is a privately owned company and part of the Travel Entertainment Group.