INFRAWARE to Showcase Palaoo, the First ePub 3.0 E-book Service for Multiple OSs, at Frankfurt Book Fair 2012

SEOUL, South Korea, Oct. 10, 2012 /PRNewswire/ --

• Works with iOS, Android, and Windows XP/7 PCs
• A differentiated e-reading experience with interactive features
• Publishers able to produce premium e-books easier than ever before

INFRAWARE, a leading mobile solution and application developer, announced today that it will exhibit Palaoo, the first ePub 3.0 e-book service for multiple OSs, at Frankfurt Book Fair 2012.

Palaoo, an ePub 3.0 e-reader developed based on advanced INFRAWARE technology, was launched in South Korea in September of this year via partnerships with publishers and content creators. The interactive e-book reader works with multiple OSs including iOS, Android, and Windows XP/7 PCs, and features touch/click/drag screen, draw/move character, as well as sound and animation effects -- essentially allowing users to create their own e-books. Palaoo also supports Cloud for easy sharing with other devices.

"Currently, it takes publishers two to three months to develop a six-page e-book. With Palaoo, that process is reduced to just one week with resulting premium e-book content for kids that is richer and more interactive," said Kyungnam Kim, Head of INFRAWARE's Books business. "Introducing this sort of advancement, Palaoo will move the industry forward as an e-book service for publishers and consumers alike."

At Frankfurt Book Fair, visitors to INFRAWARE's booth #A1347, located in 4.0 Digital Publishing Hall, will get the opportunity to try out diverse e-book content developed with Palaoo on a variety of smart devices. Also, INFRAWARE will discuss with publishers, distributors and solution developers next steps toward launching a global version of Palaoo in 2013.

About Frankfurt Book Fair 2012

Held in October each year, the Frankfurt Book Fair is the most important marketplace for books, media, rights and licenses worldwide. For years, the Book Fair has attracted an average of 280,000 visitors, and 7,384 exhibitors from 100 countries made Frankfurt the international hub of the publishing world last year. The 2012 Frankfurt Book Fair runs for five days, opening on the evening of 9 October and ending on 14 October.

About INFRAWARE and INFRAWARE Books

Based in Seoul, South Korea, INFRAWARE secures technology in the modern convergent environment and develops new products to apply new technologies to bolster today's ubiquitous internet environment. The company is committed to realizing a fully connected world where everyone can access the internet at anytime, anywhere, by continuously researching, developing, and investing in cutting edge digital progress. INFRAWARE has been listed under 041020 on the Korean Stock Exchange KOSDAQ since 2005. Additional information about INFRAWARE is available at www.infraware.co.kr.

INFRAWARE Books is an affiliate company of INFRAWARE. The company is a leader in the growing e-book market with the most advanced mobile e-book solution and content. Palaoo is the company's premium e-book service providing a convenient and pleasant reading experience on smart devices. www.palaoo.com

Contact:

Jeeyoung Jung
Manager / Product Planning Team
INFRAWARE
Phone: +822-535-0478
E-mail: jyjung@infraware.co.kr

Jihye Seong
Senior Associate
Burson-Marsteller
Phone: +822-3782-6464
E-mail: Jihye.Seong@bm.com