Ketchum and MasterCard Win PRWeek Global Award for Campaign of the Year

LONDON, May 5, 2016 /PRNewswire/ --

Firm Receives High Commendation for Global Agency of the Year, Wins Three Additional PRWeek Global Awards  

Ketchum, a leading global public relations firm, and its work on behalf of MasterCard was awarded Campaign of the Year at last night's PRWeek Global Awards, held at the Hilton Bankside Hotel in London. The firm also received three awards on behalf of its client work in addition to a high commendation for Global Agency of the Year.

Rob Flaherty , senior partner, CEO and president, said, "My colleagues and I are very proud that the impact of our work has been recognised on this global stage. This year we partnered with our clients to deliver some tremendous campaigns, with work that takes bold creative risks and harnesses the latest technology. I'm grateful for the trust our clients place in us to deliver not just breakthrough communications, but also genuine change."

Ketchum's award-winning client programs include:

AWARD WINNERS 

Campaign of the Year 
"Selfie-Nomics"
MasterCard with Ketchum 

Public Sector 
"G7 #WelcomeDahoam"
Bavarian State Chancellery with Ketchum Pleon 

Consumer Launch 
"Selfie-Nomics"
MasterCard with Ketchum 

Global Partnership 
"Selfie-Nomics"
MasterCard with Ketchum 

HIGH COMMENDATIONS 

Global Agency of the Year 
"Tomorrow's PR Today"
Ketchum 

Corporate Social Responsibility 
"Age Shamelessly"
Pfizer with Ketchum Brazil 

Global Event Activation 
"4000 Voices, 1 Message"
World Hepatitis Alliance & World Health Organization with Ketchum 

Global Impact Award 
"Selfie-Nomics"
MasterCard with Ketchum 

Healthcare 
"High 5 for World Arthritis Day"
EULAR (European League Against Rheumatism) with Ketchum 

Non-Profit 
"4000 Voices, 1 Message"
World Hepatitis Alliance & World Health Organization with Ketchum 

The PRWeek Global Awards reward transformative work that crosses borders, builds brands and establishes trust, while enabling the growth of international enterprise. They specifically focus on the factors that make PR the most powerful tool in a marketer or company's arsenal.

These latest award wins follows a number of high honours bestowed on Ketchum in recent months. In March, Ketchum and its clients were honoured with three PRWeek U.S. Awards. In November, Ketchum was named CorpComms Magazine's Agency of the Decade. In June, Ketchum won three Cannes Lions and four Silver Anvil awards; and last May, Ketchum won a total of 10 SABRE Awards at the Americas and EMEA SABRE Awards events.

About Ketchum

Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. The winner of 17 Cannes Lions and an unprecedented five PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver strategic programming, game-changing creative and measurable results that build brands and reputations. For more information on Ketchum, a part of the DAS Group of Companies, visit http://www.ketchum.com.

About the DAS Group of Companies

The DAS Group of Companies, a division of Omnicom Group Inc. (NYSE: OMC) (http://www.omnicomgroup.com), is a global group of marketing services companies. DAS includes over 200 companies in the following marketing disciplines: specialty, PR, healthcare, CRM, events, promotional marketing, branding and research. Operating through a combination of networks and regional organizations, DAS serves international, regional, national and local clients through more than 700 offices in 71 countries.