Mobile Gaming Acquisitions on Pace to Boom in 2018

NEW YORK, December 6, 2017 /PRNewswire/ --

A recently released report projects that revenue from the global mobile games market will reach $40.6 billion in 2017, which is an increase of more than $10 billion from 2015 (http://nnw.fm/d8LBZ). Mobile gaming is unarguably the hottest, fastest-growing sector within the gaming market, and traditional gaming companies are jumping in with big M&A action, buying up smaller creative players in order to develop expertise and market share in the mobile games arena. Looking forward to 2018 and beyond, continued mobile games acquisition fervor could benefit up-and-coming companies like Tapinator, Inc. (OTC: TAPM) (TAPM Profile), as giants in the space like Tencent Holdings Limited (OTC: TCEHY), Microsoft Corp. (NASDAQ: MSFT), Take-Two Interactive Software, Inc. (NASDAQ: TTWO), Zynga Inc. (NASDAQ: ZNGA) and others continue their significant M&A activity within the mobile games space.

Tapinator (OTCQB: TAPM) is a developer and publisher of mobile games on the iOS, Google Play and Amazon platforms with many assets and advantages in place to attract the M&A interest of bigger companies. Tapinator's portfolio encompasses more than 300 mobile gaming titles that have, collectively, amassed more than 450 million player downloads. As of Q3 2017, Tapinator's expansive number of engaged users equated to 11.7 million monthly active players. Additionally, the company possesses three very strong franchise games ("Video Poker Classic," "Dice Mage" and "Solitaire Dash"), and it has an exciting pipeline of Full-Featured Games scheduled to launch now through Q2 of 2018. It's also notable that TAPM's Full-Featured Games bookings increased by 255 percent for the nine-month period ended Sept. 30, 2017.

Furthermore, Tapinator recently announced (http://nnw.fm/krl2P) that "Virtual Mom: Happy Family 3D," one of the recent games released through its Rapid-Launch Games division-collaboratively developed and published with TapSim Game Studio-has become one of Google Play's Top 100 games in the United States. This game enables players to simulate some of the endless tasks associated with motherhood. As of Nov. 28, "Virtual Mom" had logged more than 600,000 downloads since its Nov. 8 launch and had locked in the No. 5 slot for the "Adventure Games" category within the Google Play U.S. Games Charts. "Virtual Mom" has further experienced impressive performance on an international level, becoming the No. 34 top game in Brazil, the No. 102 top game in China and the No. 97 top game in Russia.

"The global success of 'Virtual Mom: Happy Family' is a great indication of the universal nature of motherhood. It represents a fun, entertaining way for both moms and non-moms alike to get a small virtual taste of the incredible hard work performed by mothers around the globe on a daily basis," Tapinator CEO Ilya Nikolayev said, as quoted in the press release. "The game's rise is also a testament to the importance of 'Girl Gamers' as an audience within the mobile gaming ecosystem. Given the title's initial success, we intend to continue to improve the game, release additional content and potentially expand upon our 'Happy Family' game series."

Another recent announcement (http://nnw.fm/kuhL5) details Tapinator's recent partnership with the Germany-based Robot Cake Games, through which TAPM has acquired the rights to publish "ColorFill," a unique puzzle game designed to attract the fans of games like Sudoku and Minesweeper. Through this partnership, Tapinator has received the publication rights for additional future Robot Cake games, as well, for a period of at least one year. "ColorFill," the first to be released under the Tapinator banner through this partnership, has been soft launched in Canada and Australia and is slated for worldwide release on Dec. 7.

Additional Tapinator titles hitting the scene during Q1 and Q2 2018 include "Divide & Conquer" and "Fusion Heroes. The company also recently released two new full-featured games: "Big Sport Fishing 2017" and "Dice Mage 2." with "Big Sport Fishing 2017" amassing more than 520,000 player downloads within the first week of its global release and with "Big Sport Fishing" and "Dice Mage 2" both being singled out as "New Games We Love" on the Apple iOS platform (http://nnw.fm/Xy3V5).

Tapinator has been lauded as "One to Watch" in the mobile games market, receiving considerable attention with its hundreds of thousands of daily downloads on the iOS, Google Play and Amazon platforms. The company's business strategy involves creating segment-leading full-featured games, like "ROCKY™" and "Solitaire Dash," that result in long-term player retention and that produce attractive ROIs.

The company continues generating enticing and predictable returns through consumer app store transactions and the sale of branded advertisements, with its diversified revenue resources including 51 percent from in-game advertising and 49 percent from consumer purchases made through app stores. Advertisements placed within Tapinator's games are strategically limited to only appear between game levels, which aids in fostering player retention. Game participants are further induced to participate in viewing video ads on a rewards basis.

Through its Full-Featured games model, Tapinator is creating sustainable, franchise-like games that each have the potential to bring in $100 million or more in revenues and which boast product lifespans of at least five years. TAPM employs a set of proprietary dynamic development and marketing processes factored on gaming category, approximated player retention and predicted player profitability.

Headquartered in New York, Tapinator has product development teams in the U.S., Germany, Pakistan, Indonesia, Russia and Canada. Among its current endeavors, the company is actively exploring virtual reality and augmented reality opportunities and has exploratorily released various prototype virtual reality games to gather data before pursuing a more significant product in this category. Tapinator additionally intends to pursue publishing transactions that leverage its network, platform relationships and operational expertise, and management is delving into significant opportunities to expand the company's gaming IP to new platforms like Steam and to leading messaging apps.

All of these attributes, achievements and pursuits make Tapinator an attractive potential M&A target for larger players seeking a piece of the mobile gaming pie-and such companies have been in plentiful supply.

Companies like Tencent Holdings Limited (OTC: TCEHY) have made significant acquisitions in the mobile games space in recent years, such as the much-publicized 2016 majority stake acquisition of SuperCell to the tune of $8.6 billion. Microsoft (NASDAQ: MSFT) is certainly no stranger to big acquisitions, and near the end of 2014 the tech giant finalized its acquisition of Mojang, the creator of "Minecraft," for $2.5 billion. In February 2017, Take-Two Interactive (NASDAQ: TTWO) made its move into the mobile gaming space with a $275.9 million acquisition of Social Point, while even more recently-in early November 2017-gaming giant Zynga (NASDAQ: ZNGA) announced it had entered into an agreement to acquire the mobile card game studio belonging to Peak Games for $100 million.

These are just a few examples of big players sitting up, taking notice and taking action to cash in on the red-hot mobile games market. As 2018 draws nearer and mobile games continue to ever more firmly establish a stronghold as the fastest-growing sector within the gaming space, continued acquisition action could spell good news for micro-cap companies like Tapinator.

For more information on Tapinator, visit Tapinator, Inc. (OTCQB: TAPM) 

About NetworkNewsWire
NetworkNewsWire (NNW) is an information service that provides (1) access to our news aggregation and syndication servers, (2) NetworkNewsBreaks that summarize corporate news and information, (3) enhanced press release services, (4) social media distribution and optimization services, and (5) a full array of corporate communication solutions. As a multifaceted financial news and content distribution company with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience of investors, consumers, journalists and the general public. NNW has an ever-growing distribution network of more than 5,000 key syndication outlets across the country. By cutting through the overload of information in today's market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.

Please see full terms of use and disclaimers on the NetworkNewsWire website applicable to all content provided by NNW, wherever published or re-published: http://NNW.fm/Disclaimer

DISCLAIMER: NetworkNewsWire (NNW) is the source of the Article and content set forth above. References to any issuer other than the profiled issuer are intended solely to identify industry participants and do not constitute an endorsement of any issuer and do not constitute a comparison to the profiled issuer. FN Media Group (FNM) is a third-party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels. FNM is NOT affiliated with NNW or any company mentioned herein. The commentary, views and opinions expressed in this release by NNW are solely those of NNW and are not shared by and do not reflect in any manner the views or opinions of FNM. Readers of this Article and content agree that they cannot and will not seek to hold liable NNW and FNM for any investment decisions by their readers or subscribers. NNW and FNM and their respective affiliated companies are a news dissemination and financial marketing solutions provider and are NOT registered broker-dealers/analysts/investment advisers, hold no investment licenses and may NOT sell, offer to sell or offer to buy any security.

The Article and content related to the profiled company represent the personal and subjective views of the Author, and are subject to change at any time without notice. The information provided in the Article and the content has been obtained from sources which the Author believes to be reliable. However, the Author has not independently verified or otherwise investigated all such information. None of the Author, NNW, FNM, or any of their respective affiliates, guarantee the accuracy or completeness of any such information. This Article and content are not, and should not be regarded as investment advice or as a recommendation regarding any particular security or course of action; readers are strongly urged to speak with their own investment advisor and review all of the profiled issuer's filings made with the Securities and Exchange Commission before making any investment decisions and should understand the risks associated with an investment in the profiled issuer's securities, including, but not limited to, the complete loss of your investment.

NNW & FNM HOLDS NO SHARES OF ANY COMPANY NAMED IN THIS RELEASE.

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may", "future", "plan" or "planned", "will" or "should", "expected," "anticipates", "draft", "eventually" or "projected". You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company's annual report on Form 10-K or 10-KSB and other filings made by such company with the Securities and Exchange Commission. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements.  The forward-looking statements in this release are made as of the date hereof and NNW and FNM undertake no obligation to update such statements.

NetworkNewsWire (NNW) is affiliated with the Investor Based Brand Network (IBBN).

About IBBN
Over the past 10+ years we have consistently introduced new network brands, each specifically designed to fulfil the unique needs of our growing client base and services. Today, we continue to expand our branded network of highly influential properties, leveraging the knowledge and energy of specialized teams of experts to serve our increasingly diversified list of clients.

Please feel free to visit the Investor Based Brand Network (IBBN) http://www.InvestorBasedBrandNetwork.com

Corporate Communications Contact:

NetworkNewsWire (NNW)
New York, New York
http://www.NetworkNewsWire.com
212-418-1217 Office
Editor@NetworkNewsWire.com

Media Contact:
FN Media Group, LLC
NNW@FinancialNewsMedia.com
+1-(954)345-0611