OPPO and IHS Markit Unveil Intelligent Connectivity Whitepaper at OPPO INNO DAY 2019
Developing a sustainable ecosystem for a connected future
- The new ecosystem of intelligent connectivity is expected to expand the market and unleash more opportunities within the industry
- Around a quarter of the 1.7 billion mobile handsets shipped globally will integrate 5G by 2023 and every two out of three smartphones will have prebuilt AI hardware and features by 2025, according to IHS Markit forecasts
- Global installed base of smart speakers will rise from over 100 million this year to over 800 million in three years
DUBAI, UAE, Dec. 22, 2019 /PRNewswire/ -- Leading global smart device brand OPPO and IHS Markit, a world leader in market analytics, jointly published their first whitepaper on intelligent connectivity at OPPO INNO DAY 2019. The whitepaper is titled Intelligent Connectivity: Unleashing opportunities with the power of 5G, AI and cloud. The whitepaper aims to help inform audiences about the significance and value of intelligent connectivity and enable the industry to establish a more open, collaborative understanding of the ecosystem, better informing and guiding the sustainable development of intelligent connectivity in the future.
The world is getting excited about the new opportunities the 5G era will bring, which the whitepaper believes will be driven by intelligent connectivity powered by AI, cloud, edge computing and IoT. The new ecosystem of intelligent connectivity is expected to expand the market and unleash more opportunities within the industry.
With 5G deployment steadily expanding, the 5G era has arrived
After a year of implementation, 5G is now entering our lives at an accelerated pace.
The whitepaper noted that the year 2019 has witnessed the first wave of standards-based 5G commercial launches. By October 2019, 50 carriers had launched 3GPP-compliant 5G commercial services across 27 markets. In addition, 328 carriers in 109 markets were also investing in 5G.
A massive wave of 5G development and 5G applications will boom in China.
5G to drive accelerated integration of cloud, AI and edge computing
5G is distinct from previous generations of cellular technologies in that it has been designed at the outset to address many different technical requirements, device form factors, applications and audiences.
The whitepaper predicts that intelligent connectivity will rely on the collaborative efforts of AI, the cloud and edge, connectivity (including 5G) and IoT to deliver value to enterprises and consumers. This value may refer to a range of aspects including lower operational costs, access to new sources of revenue, or enhanced customer experience.
The whitepaper also notes that because of the intelligent connectivity between 5G, AI, cloud computing and edge computing, companies and organizations should build more sophisticated business models as well as advocating openness, sharing and collaboration with partners for the development of new features to their solutions.
The upcoming intelligent connectivity ecosystem will unleash great potential
The development of the 5G device ecosystem has ramped up quickly across many fields.
According to the whitepaper, as of mid-November 2019, 72 vendors had announced a total of 183 5G devices, such as smartphones, indoor and outdoor CPE (customer premises equipment), robots, drones, etc. Of the 183 5G devices, over 40 are commercially available.
According to IHS Markit forecasts, around a quarter of the 1.7 billion mobile handsets shipped globally will integrate 5G by 2023 and every two out of three smartphones will have prebuilt AI hardware and features by 2025.
Additionally, digital assistants in the form of smart speakers will continue to be in demand. The global installed base of smart speakers will rise from over 100 million this year to over 800 million in three years.
Additionally, digital assistants in the form of smart speakers will continue to be in demand. The global installed base of smart speakers will rise from over 100 million this year to over 800 million in three years.
Since cloud gaming has lowered the barriers for consumers by removing hardware costs, cloud gaming and VR/AR will embrace new opportunities, allowing users to access games whenever and wherever they want with smaller devices. The latency is also reduced to enable the comprehensive development of VR/AR games, creating a global market that was worth over $100 billion in 2018 according to the whitepaper.
The whitepaper believes that the rise of new devices has not demised the key role smartphones play in the life of consumers. They not only play a central role in the consumer IoT space, but also serve as a gateway for wearables such as smartwatches and health monitors, controllers/receivers, and a display for data and video from other devices.
Full report available here.
About OPPO
OPPO is a leading global smartphone brand, dedicated to providing products infused with art and innovative technology. Based on the brand elements of young, trend-setting and beauty, OPPO brings consumers delighted experience of digital life.
For the last 10 years, OPPO has been focusing on manufacturing camera phones, while innovating mobile photography technology breakthroughs. OPPO started the era of Selfie beautification, and was the first brand to launch smartphones with 5MP and 16MP front cameras. OPPO was also the first brand to introduce the motorized rotating camera, the Ultra HD feature and the 5x Dual Camera Zoom technology. OPPO's Selfie Expert F series launched in 2016 drove a Selfie trend in the smartphone industry.
In 2017, OPPO was ranked as the number 4 smartphone brand globally, according to IDC. Today OPPO's business covers 40 countries and regions, and has 10 R&D Institutes and centers around the world, as well as an International Design Center in London, providing excellent smartphone photography experience to more and more young people around the world.
About OPPO MEA
In 2015, OPPO entered the Egyptian market. In 2016, OPPO set up its Middle East & Africa Sales Center in Cairo. The markets OPPO has entered in the Middle East and Africa include: Egypt, Algeria, Tunisia, Morocco, the UAE, Saudi Arabia, Qatar, Oman, Kenya and Nigeria.
OPPO set up its factory in Algeria in 2017, which made OPPO the first Chinese brand setting up factory in North Africa. Now, the factory goes into production.
Based on the insights of local consumers in each country, OPPO MEA has started the progress of localization. And the localization includes all the perspectives towards each market – product localization, to further meet the core needs of users; marketing localization, to better communicate with local young customers; and team localization, to know our local consumers further and provide better service to the consumers.
Within the last year, OPPO has started to adjust its product line in the Middle East region specifically. This has included the launch of its flagship OPPO Find X smartphone and the introduction of the OPPO R Series. OPPO will continue to evolve its local product line to offer more premium series to young consumers in the region.
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For more details, please contact:
OPPO PR Team
Email: oppo.mena@bcw-global.com
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