- OPPO recently launched the latest addition to its popular Reno series, the Reno8 T 5G, featuring the brand-new Ultra-Clear Imaging System for exceptional imaging capabilities
- Brought to the Reno series for the first time, the 108MP camera helps users capture ultra-clear, high-resolution images with unprecedented detail
- OPPO also upgraded its Microlens magnification to 40x allowing users to explore the microscopic world beyond the naked eye
DUBAI, UAE, March 13, 2023 /PRNewswire/ -- As the first smartphone series to specialize in portrait photography, the OPPO Reno series has paved the way for a new generation of smart portrait capabilities with its revolutionary imaging technology and chip-level AI algorithms. Equipped with the latest hardware updates and the newest portrait imaging features — including the brand-new Ultra-Clear Imaging System — the recently launched OPPO Reno8 T series puts the most extraordinary portrait photography experiences right in the users hands.
On the new Reno8 T 5G, users can take advantage of an unprecedented 108MP Portrait Camera, an upgraded 40x Microlens, and a 32MP front camera to easily capture images with more style and artistic flair, or completely new views from the microscopic world.
Capture each day in exquisite detail
The second-to-none imaging capabilities of the OPPO Reno series are what have drawn millions of users to the series since it was first launched. This time, on the newest addition to the Reno family, the Reno8 T 5G, OPPO has introduced a brand-new Ultra-Clear Imaging System that upgrades the entire camera performance to make sure the Reno series continues to live up to its name as the 'Portrait Expert'.
To capture the highest-quality portraits possible, OPPO has brought a 108MP main camera to the Reno series for the first time. The 108MP camera is powered by a Samsung HM6 sensor packed with Nonapixel Plus technology that capture every moment in life with incredible high-definition detail. It's the first sensor to adopt Nonapixel Plus technology, which generates 12-megapixel photos with 9-in-1 pixels while increasing the unit pixel area to 1.92μm, which is useful for low-light situations and brings a clear display effect. With the Nonapixel Plus technology, the main camera can take in 96% more light than the previous generation, resulting in a fundamentally better shooting experience in the dark.
With nearly double the number of pixels found on mainstream 64MP cameras, the leap in resolution brought by the 108MP main camera captures unprecedented details in images to provide more possibilities in creativity and more freedom when it comes to editing. Additionally, cropping of the large 108MP images allows wide panoramas to be expanded to reveal crisp portrait-like images with amazing details. With the 108MP Portrait Camera, users can unlock a world of possibilities when cropping from a single image, uncovering new highlights they might have missed the first time around.
40x Microlens takes users a step further into the microscopic world
After seeing how Reno owners around the world were using the Microlenses to express their inner creativity, OPPO upgraded its Microlens magnification from 30x to 40x on the new Reno8 T 5G. This represents a huge evolution over the 30x magnification Microlens featured on the previous generation of Reno series phones, opening a gateway to new discoveries in the microscopic world.
In terms of physical design, as the short focal length of the Microlens requires the phone to be placed very close to the objects being photographed, OPPO engineers have positioned the camera flash only 8.5 mm away from the Microlens. Here, it acts as a fill light to illuminate objects when the Microlens is in use. OPPO's HDR algorithm has also been integrated into the upgraded 40x Microlens to guarantee photo quality even in high contrast environments.
Thanks to its efficient design and top manufacturing standards, there is no other device on the market capable of delivering the same image versatility, quality, and level of detail as the Reno8 T series. Following in the footsteps of the Reno8 T series, OPPO will continue to focus on exploring new possibilities in imaging, further reiterating the Reno series position as the Portrait Expert that brings professional portrait photography capabilities to users all around the world.
The Reno8 T 5G is now available for purchase on OPPO's regional website and retail partner stores at a recommended retail price of AED 1,499.
About OPPO
OPPO is a leading global technology brand since 2004, dedicated to providing products that seamlessly combines art and innovative technology.
OPPO is on a mission to building a multiple-access smart device ecosystem for the era of intelligent connectivity. The smartphone devices have simply been a gateway for OPPO to deliver a diverse portfolio of smart and frontier technologies in hardware, software and system. In 2019, OPPO launched a $7 Billion US Dollar three-year investment plan in R&D to develop core technologies furthering design through technology.
OPPO is firmly pursuing the creation of the best technology products and technological artistry for global users. Based on the brand elements of leading, young and beautiful, OPPO dedicates to the mission of letting the extraordinary users enjoy the beauty of technology.
For the last 10 years, OPPO has focused on manufacturing smartphones with camera capabilities that are second to none. OPPO launched the first mobile phone, the Smile Phone, in 2008, which marked the launch of the brand's epic journey in exploring and pioneering extraordinary technology. Over the years, OPPO has built a tradition of being number one, which became a reality through inventing the world's first rotating camera smartphone way back in 2013, launching the world's then thinnest smartphone in 2014, being the first to introduce 5X Zoom 'Periscope' camera technology and developing the first 5G commercial smartphone in Europe.
Today, OPPO was ranked as the number four smartphone brand globally. OPPO brings the aesthetics of technology of global consumers through the ColorOS system Experience, and Internet service like OPPO Cloud and OPPO+.
OPPO's business covers 60 countries operated by more than 40,000 dedicated employees, with over six research institutes and five R&D centers across the world, from San Francisco to Shenzhen. OPPO also opened an International Design Centre headquartered in London, driving cutting edge technology that will shape the future not only for smartphones but for intelligent connectivity.
About OPPO MEA
OPPO started its journey in the Middle East and Africa (MEA) region in 2015 after setting up its regional office in Egypt. Following the immense success of the brand's sales centre in Cairo in the first year, OPPO accelerated its expansion plan across the MEA region and inaugurated its country operations in the UAE in 2019. Now OPPO is physically present in more than 14 markets across the region, including Egypt, Algeria, Tunisia, Morocco, Bahrain, Saudi Arabia, UAE, Oman, Kuwait, Qatar, Kenya, Nigeria, South Africa and the Levant.
To empower its presence in the region in line with its product localisation strategy, OPPO further invested in MENA and set up its very own factory in Algeria in 2017, thus, becoming the first Chinese brand to build a manufacturing premises in North Africa. Based on insights of local consumers in each country, OPPO has evolved the progress of product localisation, taking into consideration several perspectives towards each market, including product localisation, to further meet the core needs of users; marketing localisation, to better communicate with local young customers; and talent localisation, to understand local consumers further and provide an optimum customer service.
Within the last year, OPPO has started to adjust its product line in the Middle East region specifically. This has included the launch of its flagship OPPO Find X Series and the introduction of the OPPO Reno Series. OPPO will continue to evolve its local product line to offer more premium series to consumers in the region.
A forward-thinking international technology company, OPPO strives to be a sustainable company that contributes to a better world and have enacted positive change in every way possible through activating local community initiatives and humanitarian, charity campaigns.
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