Philips to showcase new solutions for connected health at Dreamforce 2014 event

- Company will deliver keynotes and demo next phase in app development for Philips HealthSuite Digital Platform

ANDOVER, Massachusetts, Oct. 10, 2014 /PRNewswire/ -- Royal Philips (NYSE: PHG AEX: PHIA) today announced details of its participation in the Dreamforce 2014 conference in San Francisco, Calif. October 13-16, demonstrating its commitment to connecting care from hospital to home with digital solutions and services that span the health continuum. As the featured health technology company in the Dreamforce Health and Life Sciences section of the Salesforce Industry Showcase, Philips will present the power of its HealthSuite Digital Platform.  

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Philips and salesforce.com will demonstrate the power of combining functionality and capabilities from their respective platforms to change the way consumers engage with the health care system and become active participants in the management of their health. As part of this strategy, Philips is working to create a suite of open application programming interfaces (APIs) that can be used by developers to create innovative applications for hospitals and health systems. Visitors to the Philips booth in the Salesforce Customer Showcase can sign up to learn more about its Developers Toolkit, which is expected to be available in early 2015.

"Our collaboration on an open, cloud-based healthcare platform and the development of our HealthSuite Digital Platform are well underway, and Dreamforce is the perfect venue to highlight our connected technology solutions offering new opportunities for improved health management," said Jeroen Tas, CEO, Healthcare Informatics Solutions and Services, Philips. "Philips is the only health technology company with a range of professional and consumer offerings that can combine clinical and personal health data across the continuum to encourage prevention and healthy living, to speed diagnosis and treatment, and to enable better recovery and home care."

Within the Salesforce Industry Showcase at Dreamforce, Philips will showcase how the company is pairing its deep clinical knowledge and IT capabilities with salesforce.com's leading customer success platform to deliver on its vision to make the world healthier through innovation. Philips executives will also be on site at Dreamforce participating in numerous sessions and keynote presentations throughout the week, including:

• Salesforce.com Partner Keynote: Lead and Innovate in the #1 Cloud Ecosystem – On Monday, October 13^th at 10 a.m. PST, Jeroen Tas will participate in a Q&A session with Tyler Prince, Executive Vice President, Worldwide Alliances & Channels at salesforce.com. Livestreamed via the Dreamforce LIVE channel, Tas will demo connected solutions for the Philips HealthSuite Digital Platform.               
• Navigating the Complex Digital Landscape to Optimize the Customer Decision Journey – Now that consumers have a wealth of information at their fingertips, almost everything about the way they consider and make a purchase has changed, which has dramatic consequences for how the modern marketing professional interacts with them. On Wednesday, October 15^th at 10:00 a.m. PST, Blake Cahill, head of global digital at Philips, will share his perspective on the evolving digital customer decision journey.
• Health and Life Sciences Salesforce Industry Spotlight – On Wednesday, October 15^th at 4:30 p.m. PST in the Philips booth within the Industry Showcase, Jeroen Tas will present the company's vision for connected health and discuss how Philips has partnered with Salesforce to make this vision a reality. Attendees will learn how the Philips HealthSuite Digital Platform seamlessly integrates data to transform the delivery of patient care and provide better access to data across the health continuum, from hospital to home.

Philips will also be featured in a number of demonstrations within the Customer Showcase across Connected Devices and the Marketing and Service Clouds. Illustrated by case studies of both current and future scenarios featuring Philips products and services, the benefits of the cloud services for the Philips HealthSuite Digital Platform, customer experience and engagement will be demonstrated.

For more information on Philips' presence at Dreamforce visit www.philips.com/dreamforce and follow the #DF14 conversation via @PhilipsHealth and @Philips.

About Royal Philips:

Royal Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company, focused on improving people's lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2013 sales of EUR 23.3 billion and employs approximately 115,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as male shaving and grooming and oral healthcare. News from Philips is located at www.philips.com/newscenter.

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