Redknee Presents Key Strategies for Revenue Growth at Key Industry Events

TORONTO, March 17, 2011 /PRNewswire/ --

- Redknee Presents at Key Billing, Charging and Customer Experience Management Events in March 2011

Redknee (TSX:RKN) (http://www.redknee.com/), a leading provider of business-critical billing and charging software and solutions for communications service providers, will be highlighting key strategies for how service providers can grow their revenues, improve the customer experience and increase profitability at key industry events being held in March 2011.

At TM Forum Management World Middle East 2011 ( http://www.tmforum.org/ManagementWorldMiddle/8619/home.html), being held in Dubai on 22-23 March 2011, Redknee's General Manager of Europe, Middle East and Africa, will be presenting on how service providers can grow and maintain revenues in increasingly competitive markets. In "Convergent charging the champion to increasing subscribers and maximizing data revenues for an LTE world," Mr Newton-Smith will discuss how convergent charging is critical to increasing subscribers, encouraging data service consumption and maximizing data revenues for a 4G world. In addition, Mr Newton-Smith is also presenting "Successfully transforming BSS to increase subscribers and maximize revenues in high growth markets" which will present the benefits of how operators in high growth markets can transform their billing and customer care in order to increase subscriber acquisition and maximize revenues. The presentations, which include customer case studies, will be held on Tuesday March 22 at 2:00pm and 4:30pm respectively.

At this year's CTIA Wireless (http://www.ctiawireless.com/), Redknee will join analyst firm, Heavy Reading, in the panel discussion "Policy & the Drive to Monetize: From Concept to Case Study" ( http://www.ctiawireless.com/events/eventdetails.cfm/1241). Wai Shum, Director of Business Line Management for Redknee's data solutions, will discuss the use of policy control solutions and will present real-world case studies on how service providers have successfully monetized their data services and the opportunities for the future. Part of Heavy Reading's "Policy Management in the 4G Era" live event at CTIA, the panel discussion is being held on Wednesday 23 March at 2:00pm.

At the Frost & Sullivan's 5th Annual OSS BSS Asia Pacific Summit (http://www.frost-apac.com/oss/asiapacific/), being held in Singapore from 23-24 March, Billy Liew, Redknee's General Manager of APAC, will join the panel discussion on key strategies to improve the customer experience. Moderated by Karl Whitelock, director of OSS/BSS strategy at Frost & Sullivan, "Transforming the customer experience, it isn't just talk" is being held on Thursday 24 March from 12:30pm.

About Redknee:

Redknee is a leading global provider of innovative communication software products, solutions and services. Redknee's award-winning solutions enable operators to monetize the value of each subscriber transaction while personalizing the subscriber experience to meet mainstream, niche and individual market segment requirements. Redknee's revenue generating solutions provide advanced converged billing, rating, charging and policy for voice, messaging and new generation data services to over 90 network operators in over 50 countries. Established in 1999, Redknee Solutions Inc. (TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries. References to Redknee refer to the combined operations of those entities. For more information, visit http://www.redknee.com.

    
    For further information:

    Redknee Solutions:                    Redknee Solutions:
    Ashleigh Young, Corporate             David Charron, Chief Financial
    Communications                        Officer
    +1-905-625-2733                       +1-905-625-2943
    ashleigh.young@redknee.com
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                                          Investor_relations@redknee.com