Santo Andre Named Brazil's Flirtiest City: Study

LONDON, March 30, 2011 /PRNewswire/ --

- It Tops Brazil's First "National Flirtation League", Ahead of Desterro, Campinas and Sao Bernardo do Campo

- Badoo.com Analyses 12m Flirtations in Largest Ever Study of Online Flirting

Santo Andre is today named "Brazil's flirtiest city" by the compilers of the largest ever study of online flirting.

Desterro ranks second, while Campinas and Sao Bernardo do Campo rank third equal in Brazil's first "National Flirtation League" - compiled by Badoo.com (http://www.badoo.com), the world's largest social networking site for meeting new people, with over 112 million users chatting and flirting in 180 countries across the world.

Rio de Janeiro, São Paulo and Brasilia all fail to rank among Brazil's 20 flirtiest cities.

Badoo's flirtation league ranks Brazil's cities by the number of online chats/flirtations initiated per month by the average Badoo user in each. The results for Brazil are part of a larger global study, analysing 12 million flirtatious contacts made during a month on Badoo.

"This is a proud day for Santo Andre", says Lloyd Price, Badoo's Director of Marketing. "When it comes to flirting, Santo Andre is no longer in the shadow of São Paulo."

It is also a new cause for celebration for a city whose previous claims to fame included being the place where Pele scored his first professional goal.

The average Badoo user in Santo Andre initiates 15.3 online flirtations per month.

This is slightly more than in Desterro (15.1), in second place, but far more than in either Rio (12.4) or São Paulo (11.3).

Badoo users in even the flirtiest Brazilian cities, however, cannot match those in Athens, the world's flirtiest city, where the average Badoo user initiates 25.7 flirtations per month.

Badoo users in Santo Andre also flirt less than those in, for example, Montevideo (21.9), Buenos Airies (16.3) or Santiago (15.5).

Brazil, however, does top one important world league - as the country where Badoo has more users than anywhere else.

BRAZIL'S 10 FLIRTIEST CITIES

    
    RANK         CITY                    SCORE*
    1            Santo Andre             15.3
    2            Desterro                15.1
    3=           Sao Bernardo do Campo   14.4
    3=           Campinas                14.4
    5=           Santos                  14.3
    5=           Canoas                  14.3
    5=           Osasco                  14.3
    8=           Sao Jose dos Campos     14.1
    8=           Uberlandia              14.1
    10           Porto Alegre            14.0

THE WORLD'S THREE FLIRTIEST CITIES

    
    RANK   CITY                 SCORE*
    1      Athens               25.7
    2      Moscow               25.5
    3      Kuwait City          25.4

* Key: shows number of flirtations initiated monthly by average Badoo user there.

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