SBTech Sign Exclusive Deal with Casino Iveria for the Regulated Georgian Market

GIBRALTAR, July 2, 2012 /PRNewswire/ --

Leading sports betting software provider SBTech has announced an exclusive partnership with Casino Iveria, one of the largest land-based casino operator in Georgia.

This deal has followed the previous partnership SBTech made with Betshop, a leading European retail betting shop bookmaker, and positions SBTech as a leading provider of turnkey sports betting solutions for land-based casinos and betting shops operations in the European and eastern European markets.

"We are delighted to have Casino Iveria, which is one of the biggest land-based casinos in Georgia, as our exclusive partner for the regulated Georgian market. We have a proven experience and success track record in providing advanced turnkey sports betting solutions for land-based and betting shops operators, and our suite of products and solutions perfectly fit the demands of this market," says SBTech CEO Itai Zak.

Extending the Land-based business into the online medium in regulated markets

"SBTech's advanced live betting and pre match products combined with its innovative package of turnkey services, which includes risk management and trading room facilities, is especially suited for the regulated Georgian marketplace, and strengthens its position as a leading supplier for regulated markets in general," comments Itai.

Casino Iveria are also delighted at the agreement. "We have been looking for a professional partner who would not only enable us to extend our land-based business into the online and mobile mediums, but also has an extensive understanding of the nature of the land-based business from our perspective," says Temur Lomadze, Head of Operations at Casino Iveria. "SBTech quite literally ticks all the right boxes for us, because they bring an amazing offering to the table, as well as the experience, expertise and proven track record that comes from working in other tightly regulated markets. It's the ideal match and the one we're convinced will enhance the gaming experience for our customers for years to come," he concludes.

About SBTech:

Established in 2007, SBTech is a leading provider of interactive sport betting solutions and services to traditional and regulated markets. The complete offering includes innovative, dynamic and highly customized suite of turnkey and fully managed online, mobile and offline solutions which push the interactive betting industry into frontiers

About Casino Iveria

Casino Iveria is a land-based casino located in the Radisson Blu Iveria hotel, in the heart of Tbilisi, Georgia. Known for luxurious surroundings and a professional approach to the casino experience, it is widely regarded as one of the best casinos in Eastern Europe. Another Casino Iveria is located in the Radisson Blu hotel at Black Sea Coast, Batumi, Georgia.