Two Fewer Bottles of 2016 Michter's Celebration Sour Mash Produced Than Indicated in 11/15/16 Press Release
LOUISVILLE, Kentucky, Nov. 16, 2016 /PRNewswire/ -- It has come to our attention that yesterday's press release about the Michter's Celebration Sour Mash 2016 Release contained a typo regarding the number of bottles produced. Yesterday's press release stated that 258 bottles were produced, but in fact that number should have been 256. The updated press release is below:
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This December 2016, Michter's Distillery will be releasing its Celebration Sour Mash Whiskey for the first time in three years. It is the last Celebration release blended by Willie Pratt before his retirement as Michter's Master Distiller and his transition to Michter's Master Distiller Emeritus.
To make this 2016 Celebration Whiskey, Mr. Pratt selected his very favorite stocks of Kentucky Straight Bourbon and Kentucky Straight Rye from Michter's entire inventory and blended portions of them together. The six barrels chosen for blending the 2016 Celebration release range from over a decade to nearly 33 years old. The 2016 release is 116.8 proof (58.4% alcohol by volume).
"Our Michter's team takes great pride in every single bottle of whiskey we offer. When we first released Michter's Celebration Sour Mash in 2013, it was our goal to show that an extraordinary American whiskey could rival the very finest spirits produced anywhere in the world. This year, Willie has done just that yet again. With his masterful barrel selection and blending, Willie's sum of the parts is even greater than each of those remarkable parts independently," said Michter's President Joseph J. Magliocco.
Pamela Heilmann, Willie's successor as Michter's Master Distiller, commented, "Blending is an art, and I value the opportunity I've had to work with a virtuoso like Willie. This 2016 Celebration release is an exceptional whiskey."
Offered in the U.S. and select export markets, the 2016 Michter's Celebration Sour Mash release will consist of a total of 256 bottles. It is expected to be offered in the U.S. at a retail price in the vicinity of $5,000 per bottle.
For further information, please visit www.michters.com.
Contact: Joseph J. Magliocco
502-774-2300 x580
jmagliocco@michters.com
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