United Bingo Launches Mobile Platform Across All Brands

LONDON, July 22, 2013 /PRNewswire/ --

United Bingo has just announced the launch of their brand-wide mobile platform. Popular bingo sites Moon Bingo, Gossip Bingo, Robin Hood Bingo, Polo Bingo and the new casino site MoonGames are now available on IOs and smart devices.

Now players can enjoy their favourite slots, bingo and instant games on-the-go, with each site formatted with a unique mobile interface.  

"Now players from every United brand can enjoy their favourite slots and bingo games on-the-go. Considering mobile gambling has seen a huge increase in the last year, we are very pleased with the launch of our new acquisition and retention channel" said United Bingo CEO Adi Frum. "Moon Bingo is now also available on iPad and we will roll out the rest of our brands on tablets by Q4 this year."

In 2012, the UK was established as the largest mobile gaming market, with 14.2 million users playing games on their smartphones. UK smartphone users are at the top of the list for daily and weekly game usage, and 29% of users who have gambled online do so via smartphones.

United Bingo is responsible for the signature bingo brands Moon Bingo, Robin Hood Bingo, Gossip Bingo, and Polo Bingo. In February the company launched their first casino site, Moon Games.

All United Bingo brands have received acclaim both within the industry and amongst instant game players, with Robin Hood Bingo winning Bingoport.com's coveted top award, "Best New Bingo Site" for 2012.

In addition to the mobile platform, new site features and cutting-edge promotions are planned to further support and encourage the development of these unique bingo and casino sites.

United Bingo brands Moon Bingo, Robin Hood Bingo, Polo Bingo, Gossip Bingo and Moon Games are powered by Dragonfish, and are licensed and regulated to offer online gaming services under the laws of Gibraltar through Cassava Enterprises (Gibraltar).  

SOURCES:

*Comscore.com and Mintel/GMI

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