Wirecard and cadooz Bring Joint Co-Branded Prepaid Card Product to the Market
MUNICH, November 12, 2013 /PRNewswire/ --
- Prepaid Maestro cards as employee incentive tool
- Flexible white label solution
Wirecard Card Solutions Ltd., a major European prepaid card issuer and company of the Wirecard Group, has partnered with cadooz GmbH, a division of Euronet Worldwide, Inc. (NASDAQ: EEFT), to manage their new co-branding project. The Hamburg-based company is one of the leading full-service providers of gift cards, premium awards, and incentive solutions in German-speaking countries.
The cooperation includes the issuance of two Maestro prepaid card products in different versions: "cadoozCard" and "cadoozCard plus". Both cards can be used as a reward and recognition tool for employee incentives. The issuance of both cards recently started in Germany, and the program will be swiftly expanded to additional European countries.
Companies wanting to reward employees and enhance long-term employee loyalty have two choices to offer their employees: The cadoozCard is a prepaid card which can be used within a network of selected shopping partners. The cadoozCard plus offers extended flexibility and can be used at every food retailer, discounter and gas station that accepts Maestro. Corporations can co-brand or fully personalize either version of the cadoozCard.
Volker Patzak, Vice President Business Development for cadooz GmbH, said, "Wirecard is a leading issuer of innovative prepaid cards. We offer corporate customers a unique, flexible instrument to enhance employee loyalty with our various card versions - which meet all of the eMoney regulatory requirements. The Maestro function ensures customers can use a tight network of shopping partners."
"With our many years of experience, we see enormous potential in co-branding products," said Klaus Kröger, Managing Director for Wirecard Card Solutions. "In addition, card products in any form are in greater demand than ever, and are excellently suited for customer and employee loyalty programs. Therefore, we are very pleased to have implemented this project with cadooz."
More than 3,000 companies across all industries are already using the innovative concepts from cadooz for sales promotions, as marketing tools, or employee incentives. The new cards issued by Wirecard expand the cadooz product range and open additional sales channels.
About cadooz:
The cadooz group, a subsidiary of Euronet Worldwide, Inc. (NASDAQ: EEFT), is headquartered in Hamburg. cadooz GmbH and cadooz rewards GmbH are both consolidated under the Group's umbrella. Over 80 employees work for the subsidiaries of cadooz in Hamburg and Munich. Due to the voucher expertise of cadooz GmbH and the reward system expertise of cadooz rewards GmbH, cadooz is a leading full service provider for gift certificates, reward systems and incentives in the fields of customer retention and employee loyalty in Germany. More than 3,000 companies across all industries use the innovative cadooz GmbH concepts for voucher and reward products for their incentive measures or in marketing.
For more information please click http://www.cadooz.com.
About Wirecard:
Wirecard AG is one of the world's leading independent providers of outsourcing and white label solutions for electronic payment processing. Wirecard supports companies in the acceptance of electronic payments from all sales channels. With a global multi-channel platform, international payment acceptances and process are available with enhanced solutions for fraud prevention. Wirecard Group provides companies the complete infrastructure needed for issuing their own payment instrument in the form of cards or mobile payment solutions, including the necessary licenses for cards and account products.
Wirecard AG is listed on the Frankfurt stock exchange (TecDAX, ISIN DE0007472060, WDI).
http://www.wirecard.com | http://www.wirecardbank.com | http://www.mywirecard.com
Wirecard media contact:
Wirecard AG
Maren Brandt
Einsteinring 35
D-85609 Aschheim, Germany
Tel.: +49(0)89-4424-1425
Fax: +49(0)89-4424-2425
E-mail: maren.brandt@wirecard.com
Internet: http://www.wirecard.com
cadooz media contact:
cadooz GmbH
Andrea Lange
Osterbekstraße 90b
D-22083 Hamburg, Germany
Tel.: +49(0)40-2714-82-0
Fax: +49(0)40-2714-82-44
E-mail: presse@cadooz.de
http://www.cadooz.com
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