Yelena Baturina's Creative Think-tank BE OPEN Launches its Next Creative Global Open Call

LONDON, April 13, 2017 /PRNewswire/ --

BE OPEN, a creative think-tank founded by the international entrepreneur and philanthropist Yelena Baturina, is launching its next global open call for visual responses that address the creative ability to change the way we see the habitual world around us. The open call named #BeOpenDesignDetails aims to explore the way creative approach may transform the small into great. It is open for submissions up till May 10, 2017.

The challenge presents the opportunity for those who can find inspiration and see the unexpected in the most customary things around us. To take part in the open call, it's enough to pick a detail, approach it with an artistic view, create a visual piece, and post in on Instagram with the hashtag #BeOpenDesignDetails.

The winner will be selected by the BE OPEN Community jury from a shortlist comprised of submissions with the highest ratings of likes by Instagram users. The winner will receive EUR 300 in prize money.

BE OPEN invites everyone to make a creative statement of their own and share that unique vision with the world!

BE OPEN is a global initiative to foster creativity and innovation, a think-tank whose mission is to promote people and ideas today to build solutions for tomorrow. It is a cultural and social initiative supported by the Russian philanthropist, businesswoman and entrepreneur Yelena Baturina. BE OPEN has been set up to harness creative brain power through a system of conferences, competitions, exhibitions, master classes and cultural events.