Yelp Expands Presence in Central Europe with Launch in Poland

WARSAW, Poland, Oct. 3, 2012 /PRNewswire/ -- Yelp Inc. (NYSE: YELP), the company that connects consumers with great local businesses, today announced the availability of Yelp Poland (http://www.yelp.pl). Beginning today, people in Poland are able to create accounts on Yelp.pl to share their opinions about great local businesses and services. Yelp's free iPhone and Android applications will be available as well as its free suite of business owner tools: Yelp for Business Owners (http://biz.yelp.pl).

(Logo: http://photos.prnewswire.com/prnh/20050511/SFW134LOGO)

"Poland is very much at the geographic heart of Europe, a crossroads for eastern and western Europeans, and with this crossroads comes a fantastic mix of culinary, cultural and social ingredients," said Miriam Warren, Vice President of New Markets. "Opening up Poland to the Yelp community not only gets us excited about discovering the latest and greatest from the local residents, but it also opens up the platform for the estimated 20 million Poles that live outside the country."

A high income economy[1] and the sixth largest in the European Union, Poland was the only country in the European Union that managed to avoid a recession after the global financial crisis. This ambitiously expanding economy filled with an educated and increasingly affluent population is now the nineteenth country to have access to the world of Yelp.

Initially, Yelp's community building efforts will concentrate on Poland's capital Warsaw and the cultural capital of Krakow. However, the full-featured site will be available to all Poles across the entire country and will support English, Danish, Dutch, French, Finnish, German, Italian, Norwegian, Polish, Spanish and Swedish, providing users access to local insights in any one of these eleven languages.

To learn more and see pictures of Yelp.pl and our iPhone and Android applications, visit our Yelp Official Blog (http://officialblog.yelp.com).

About Yelp

Yelp Inc. (http://www.yelp.com or http://www.yelp.pl) connects people with great local businesses. Yelp was founded in San Francisco in July 2004. Since then, Yelp communities have taken root in major metros across the US, Canada, UK, Ireland, France, Germany, Austria, The Netherlands, Spain, Italy, Switzerland, Belgium, Australia, Sweden, Denmark, Norway, Finland, Singapore and Poland. Yelp had a monthly average of approximately 78 million unique visitors in Q2 2012*. By the end of the same quarter, Yelpers had written more than 30 million rich, local reviews, making Yelp the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists. Yelp's mobile applications were used on approximately 7.2 million unique mobile devices on a monthly average basis during Q2 2012. For more information, please visit http://www.yelp.pl or send an email to press@yelp.com.

* Source: Google Analytics

Media Contacts:
Poland
24/7PR – Edyta Zadka
E: edyta.zadka@247pr.pl
M: +48 512 363 820

UK
Elliot Adams
Yelp
eadams@yelp.co.uk or press@yelp.co.uk
+44 (0) 207 347 1663

[1] World Bank Data